The 7 Bass Principles

  1. To succeed, companies must get the benefit of all the talent available.

  2. To reach their potential, companies must retain talented people throughout their careers.

  3. Companies cannot maintain diversity without creating a culture of inclusion.

  4. There is no diversity without diversity at the top.

  5. The unconscious bias we all carry is the most important thing keeping women and minorities from succeeding in and staying at companies.

  6. Unconscious bias will infiltrate decision-making about evaluations, compensation and promotions unless affirmative efforts are taken to ensure that it does not.

  7. Real change is not about anecdotes – it’s about data.